Beyond The Runway: Introducing Amber KoKo Allen
- The Concept: BVFW
- Sep 11
- 2 min read
Give the readers an introduction to your brand. Share what sets your brand apart from others.
Amber Koko Allen is a multi-disciplinary artist and designer blending art and fashion to empower women to look good, feel good, and dream bigger. A proud melanated multi-hyphenate, she channels her creativity into celebrating African American and Caribbean roots while navigating life as a creative entrepreneur. Her wearable art has graced the runways of New York Fashion Week (NYFW), Newark Fashion Week (NWFW), and other platforms uplifting empowerment and creative expression. Amber’s one-of-a-kind designs are I’m available online and at the iconic Joan Shepp luxury boutique in Philadelphia. She has also been featured in Essence, CBS News, CRWN Magazine, HuffPost, and more, celebrated as a Woman of Substance and Style alongside leaders sauch as Philadelphia Mayor Cherelle Parker. Amber is redefining what it means to be an artist, designer, and curator; merging art and fashion into a movement that inspires women everywhere to dream bigger.
Explain your thought process behind starting your own brand. What motivated you to even try?
My mission is to empower women to look good, feel good, and dream bigger. That mission was born out of my own struggles — a season where I had to rebuild my life from the ground up. In that process, I turned to art as both therapy and clarity, creating vision boards and setting intentions that carried me forward. Now, I channel those lessons into wearable art apparel that tells powerful stories of resilience, transformation, and purpose. Each piece is designed to inspire and empower others to dream bigger, just as I once had to. Through my work, I continue to merge art, fashion, and storytelling into a movement of empowerment and creative expression.
What does Beyond The Runway mean to you?
Everyone has a story. For me, it was my own struggles that became the catalyst for my work as an artist and designer. The runway isn’t just about the looks, the beauty, or the style — it’s about the people behind the fashion and the powerful stories they share. I narrate my life through the art on my clothing, and in turn, my customers, audience, and models can reflect, connect, and create their own stories as they wear my work.
Why did you pursue fashion as a career/hobby?
I have always loved fashion. Then I graduated school with my BFA in graphic design. Over time I did a lot of freelance work. Eventually I was tired of designing for other people, and I decided to try something new. I started putting my artwork onto clothing, and over time it continued to grow into something powerful.
Who motivates you to pursue your dreams and never give up?
It was my kindergarten teacher who first inspired me. I drew a self portrait of myself and she was so impressed that she told me I should be an artist when I grow up. That was the catalyst to my artist dreams.
Website
@amberkokoallen
Youtube
@amberkokoallen
Email Address
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